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Email Outreach

Be the first agent in their inbox

Start freeSee pricing
$49 a month, or in Deal Sourcing for $99. The free account needs no card and no password.
Capped, personal email to the owners Deal Radar finds, sent from your own mailbox and domain. The footer, unsubscribe, sending hours and daily caps are handled in code.

Email OutreachFrom dana@ruizhomes-mail.com

Before your first email

  1. Sender detailsName, license, brokerage, address
  2. Connect a mailbox on a domain you own3 connected
  3. Authenticate the domainSPF and DMARC pass
  4. Confirm warm-upConfirmed
  5. 5Send yourself a testNot sent yet

Today's sending caps

  • dana@ruizhomes-mail.com30/day · week 5
  • dana@ruizhomes-team.com20/day · week 2
  • office@ruizhomes-team.com15/day · week 1

New mailboxes start low and add 5 a week, up to 30 a day each.

Example sender. The caps, screen results and footer layout are the app's own.

Personal outreach, not a blast

Written for one owner, sent from your own name

Mailbox providers forbid mass cold email, and owners ignore it anyway. Email Outreach sends a few careful emails a day from mailboxes you own, so they land and get answered.

Your mailboxes

  • dana@ruizhomes-mail.com30/day
  • dana@ruizhomes-team.com20/day
  • office@ruizhomes-team.com15/day

Sending from domains you own, never from ours.

Your mailbox, your domain

Connect Google Workspace, Microsoft 365 or any SMTP mailbox on a domain you own. Replies come straight to you.

This draft can't be saved

“Sorry to hear your father passed away. I saw the probate filing and the back taxes, and I can help you sell fast.”

  • father passed, probate: Never refer to a death, probate or an inheritance in outreach.
  • back taxes: Never refer to debts, liens, back taxes or bankruptcy in outreach.

Screened before it can be saved

Words that reveal how an owner was found, like a death, divorce, foreclosure or debt, are caught in code. The campaign can't be saved until they are gone.

Locked footer, added to every email

This is an advertisement.

Dana Ruiz, IL license #475.182046 (sample)

Ruiz Homes

1200 W Fulton St, Chicago, IL 60607 · (312) 555-0142

If your home is listed with another agent, please disregard this email.

Unsubscribe: one click, or reply STOP.

A footer you can't forget

The ad label, your license, brokerage, address, phone and the opt-out are added to every email and locked.

One owner, one thread

  1. Email 1 sentTuesday, 10:14 in the owner's time zone
  2. Email 2 scheduled4 days after email 1
  3. Owner replied in your inboxYou mark them replied
  4. Sequence stoppedEmail 2 is cancelled

Sequences that know when to stop

Up to 3 emails in a sequence, spaced days apart. An unsubscribe stops it at once; mark an owner replied and the rest is cancelled.

How it works

Five checks before the first send, then it runs in the background.

Connect a mailbox

Add a mailbox on your own domain. Setup checks SPF and DMARC and asks you to confirm the domain is warmed up.

Write the sequence

Up to 3 short emails with merge fields. Start from ours or let the Outreach Sequence Writer draft them.

Add owners

Add owners from Deal Radar or your own list. Emails trickle out a couple at a time, in each owner's business hours.

Compliance

The rules are in the code, not in a PDF

CAN-SPAM, mailbox-provider rules and state license-advertising rules are checked on every send. None of it is legal advice, so keep your broker in the loop.

CAN-SPAM footer

“This is an advertisement”, your licensed name and number, brokerage, postal address and phone on every email.

One-click unsubscribe

A private link plus one-click unsubscribe headers in every email. Opt-outs apply to every mailbox in your workspace at once.

Capped at 15 to 30 a day

Each mailbox starts at 15 a day and adds 5 a week, never more than 30. A mailbox pauses itself if bounces pass 2%, counting the bounces its mail server reports and the ones you mark.

Business hours only

Mail goes out Monday to Saturday, 8am to 6pm in the owner's state, a couple of emails at a time.

Never mentions the situation

The signal decides who gets an email, never what it says. Sensitive words and rescue language are blocked.

State rules

Washington leads with any court-record signal, and leads with a divorce signal in CA, FL and NY, are held back. The footer carries the license lines state ad rules ask for.

Scaling

More owners means more mailboxes, not more mail per mailbox

Every mailbox follows the same slow ramp, Monday to Saturday. To reach more owners, add another mailbox on a domain you own. Email Outreach includes 3 mailboxes, up to 90 emails a day once each has ramped up; for more, talk to us.

Daily cap per mailbox

  • Week 115
  • Week 220
  • Week 325
  • Week 430

With 3 mailboxes at full ramp: up to 90 emails a day.

Pricing

One price, no per-lead fees

14-day free trial: cancel in two clicks before day 15 and you pay nothing, and we email you 3 days before. Pay yearly and you pay for 11 months, not 12.

Email Outreach

$49

per month, or $539 a year

  • 3 mailboxes on domains you own
  • Up to 90 emails a day once ramped up
  • Locked compliance footer and one-click unsubscribe
  • One suppression list across every mailbox

Or take the whole Deal Sourcing for $99 a month: Deal Radar, Email Outreach, the deal analyzer and the Outreach Sequence Writer. Add every AI tool too with Everything at $229.

Compare every plan

Frequently asked questions

A mailbox on a domain you own: Google Workspace and Microsoft 365 both work, and any other SMTP mailbox can be added. Free addresses like Gmail or Yahoo can't be used. A separate domain for outreach keeps your main inbox protected.

Each mailbox starts at 15 cold emails a day and adds 5 a week up to 30. That is deliberate: it keeps you in the inbox and inside your mailbox provider's rules. To reach more owners, add more mailboxes you own rather than sending more from one.

From the lists you upload (many list vendors include owner emails) or the addresses you add to a prospect. Parcel never guesses or builds addresses, which CAN-SPAM treats as an aggravated violation.

They shouldn't. Every email is screened in code for language that reveals how an owner was found (deaths, divorces, foreclosures, debts, court records), and campaigns with flagged lines can't be saved until they're rewritten.

The one-click link adds them to your suppression list at once. If someone replies STOP instead, add their address to the list in one step. Either way, every active sequence to them stops and no mailbox in your workspace emails them again.

Reach the owner first, and kindly

Start with a free account, then add Email Outreach ($49/mo) to connect a mailbox on your own domain and send yourself a test.
Start freeSee pricing