Parcel

AI infrastructure for real estate

Every AI tool real estate needs. One API.

Parcel gives brokerages, CRMs, portals and proptech teams production-ready AI for listings, compliance, photos, leads, contracts and pricing. Plug it into the software you already run.

Fair-housing screening is built into every tool that writes copy.

curl https://parcel.westwardconsulting.ai/api/v1/listings/write \
  -H "Authorization: Bearer $PARCEL_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "property": {
      "address": "418 Alder Lane, Portland, OR",
      "beds": 4, "baths": 2.5, "sqft": 2380,
      "features": ["Renovated kitchen", "Fir floors",
                   "Studio in converted garage"]
    },
    "tone": "warm",
    "mls_char_limit": 1000
  }'

Tools

Purpose-built models for the work agents actually do

Each tool is tuned for real estate: it knows MLS rules, contract language, comp adjustments and fair-housing law, and it only states facts you give it.

Marketing

Listing Writer

MLS remarks, marketing copy and social posts from property facts

POST /v1/listings/write
Compliance

Fair Housing Check

Catch discriminatory or steering language before it goes live

POST /v1/compliance/fair-housing
Media

Photo Intelligence

Room type, features, quality score, alt text and privacy flags for any listing photo

POST /v1/photos/analyze
Leads

Lead Qualifier

Score, summarize and answer every inbound lead in seconds

POST /v1/leads/qualify
Transactions

Contract Extractor

Parties, money, deadlines and red flags from contracts, leases and disclosures

POST /v1/documents/extract
Valuation

CMA Builder

Comparable-sales value range with adjustments and a client-ready summary

POST /v1/valuations/cma
Agents

Property Agent

A 24/7 assistant that answers buyer questions about a listing and captures the lead

POST /v1/agents/property-chat

Need something else?

New tools ship behind the same key and the same response shape, so integrations never break.

See the full reference

Integrations

AI wherever your team already works

The same tools power your website chat, your CRM, your transaction software and your marketing stack.

REST API

One key, one JSON shape, every tool. Bearer auth, typed errors, per-key rate limits and usage you can see.

OpenAPI spec

Generated from the same schemas the API validates with. Import it into a custom GPT, Postman or your own SDK generator.

No-code automations

Call any tool from a Zapier, Make or n8n HTTP step: new portal lead in, scored lead and drafted reply out.

Studio

Try every tool in the browser with your own listings, then copy the exact request your developer needs.

Compliance is not an add-on

Every piece of copy runs through a deterministic fair-housing screen and an AI review that understands context. Lead replies never characterize schools, safety or who lives in a neighborhood. Tools state only the facts you send, and every contract date comes with its source quote.

  • Fair-housing screen on every word

    Protected classes, steering and code words, plus state rules like source of income.

  • Grounded output

    No invented features, measurements, schools or distances.

  • Your data stays yours

    Sent only to the model provider for the call; never used to train models.

  • Usage you can audit

    Every call logged per key, with monthly limits you set.